Cord-Cutting Has “Markedly Increased” in Past Year, Analyst Says – Hollywood Reporter

Cord-Cutting Has “Markedly Increased” in Past Year, Analyst Says – Hollywood Reporter.

The number of homes ditching cable television — or never bothering to subscribe in the first place — have “markedly increased,” a Wall Street analyst said in a research note Wednesday.

In the past 12 months, about 1.4 million homes in the U.S. became so-called “cord-cutters” or “cord-nevers,” according to Craig Moffett of MoffettNathanson Research, and on a cumulative basis, about 3.8 million homes are now considered cord-cutters or cord-nevers.

Year-over-year growth in the fourth quarter for cable TV subscribers amounted to minus 2.2 percent, Moffett notes, while satellite TV managed to grow subscribers by 0.1 percent and telephone companies grew their TV sub counts by 9.9 percent. The total for the industry was a drop of 0.1 percent.

 

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