Google Will Tell Brands Whether Or Not Their Video Ads Are Watched

Google Will Tell Brands Whether Or Not Their Video Ads Are Watched.

 

Google will keep track of the percentage of video ads that play for a minimum of two seconds for viewers and are at least 50% in view on screens. These stats will be available for brands who run video ad campaigns using Google’s DoubleClick ad technology platform. Viewing reports will only be accessible via the platform’s reporting tools.

– See more at: http://www.tubefilter.com/2015/01/06/google-online-video-ads-viewability-reporting/?mc_cid=611cdb1c87&mc_eid=f5efb04f81#sthash.E2GdvGG6.dpuf

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